Our media planning data application for the Argus ecosystem
Media Planning Tool is an add-on to Argus, the award-winning management and lead generation platform.
Recent
The Great Cleanup: Handling Missing Values, Duplicates, and Errors
Welcome to the unglamorous reality of Machine Learning. While Data Scientists love to talk about algorithms, they spend the...
Sherlock Holmes Mode: Getting to Know Your Data
In Part 2, we discussed the importance of labelling your data to create a ground truth. Now that we have our dataset, the tem...
The Ground Truth: Strategies for High-Quality Data Labeling
In Part 1, we discussed why data preparation is the bedrock of Machine Learning. Now, we enter the most critical phase of th...
