Oneninefive
Oneninefive is a demand-generation specialist for global B2B brands to connect with buyers.
Situation/Task
oneninefive asked us for a couple of things. Firstly, to help support their existing tech stack; secondly, to plan and evolve the digital infrastructure; and finally, to add products to the arsenal of the data tools at the oneninefive team’s disposal.
Action
We spent some time with the oneninefive team to find out about their day-to-day operations and what their key objectives were for the project. The tech managers ran us through their existing systems, highlighting the benefits and limitations to their business. Once we had all the facts, we assembled our dedicated team of developers and designers who understood the inner workings of the active digital infrastructure. This meant they could easily provide support when needed and make improvements as they built the new data tools.
Result
We successfully launched 2 data tools and an updated version of oneninefive’s campaign hub, which is used by bidding partners to help manage their work. While these projects were in progress, we found new ways to improve data flow and user processes, so the operational applications run more efficiently. In the coming weeks and months, we expect to release more applications.