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Case study · ARCH Emerging Markets Partners

A five-year track record, given a website that could tell it.

ARCH needed a platform investors and partners could actually use — portfolio updates, advisory themes and ESG frameworks, run by a CMS its own team could manage. We shipped it ahead of schedule.

Client
Arch
Project
ARCH — Website Development
Industry
Investment in Emerging Markets
Inside ARCH

From homepage to five years of milestones.

Mobile Overview1 / 5
The challenge

A story investors
couldn’t easily follow.

ARCH needed an effective way to communicate with investors and partners — portfolio project updates, advisory themes, ESG frameworks — and a CMS its internal team could run independently, not one that needed a developer for every update.

Emerging-markets investment is a story told in specifics — funds, closes, sectors, SDGs. The site needed structure that could carry that detail without burying it.

Our approach

Four pillars behind the build.

We worked through information architecture and content hierarchy with ARCH before a single screen was designed.

Information architecture first

Site structure and user journeys were defined around how investors and partners actually look for portfolio and ESG information.

Four design directions

Four distinct design directions were presented and prototyped as clickable wireframes, before committing to one.

A CMS the team can run

Built on modern web standards with a genuinely user-friendly CMS, so ARCH’s own team manages content independently.

CMS training & support

Training and ongoing support meant the CMS handover actually stuck, not just a one-off demo nobody remembered.

The outcome

Investors staying twice as long.

ARCH today

More time on site,
fewer people leaving.

Time on site has doubled and bounce rate has halved since launch — investors and partners are actually engaging with ARCH’s portfolio and ESG content, not bouncing off the homepage.

ARCH’s own team now manages content independently, and the site’s structure has scope to grow as the fund’s track record does.

2x time on site50% lower bounce rateIndependent CMS
Start your project

Time on site increased by 100%

Bounce rate reduced by 50%

Internal teams fully empowered with CMS access

Positive investor and partner feedback since launch

Delivered ahead of schedule without cutting quality

ESG frameworks and portfolio detail properly structured

Timeline

Eight weeks, design to launch.

01

Information architecture

Discovery

02

Design & build

8 weeks

03

Launch

Q1 2025

Technologies used

What ARCH is built with.

A deliberately unexciting stack — chosen because it holds up in production, not because it was new.

AWSWordPressMySQLHTML5
They were very responsive regarding requests during and after the project was completed.
NV
Noreht Viljoen MCIPD
Head of HR · ARCH Emerging Markets Partners Limited
verified byClutch
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FAQ

Questions, answered straight.

It couldn’t communicate the investment story clearly to investors and partners — portfolio updates, ESG frameworks, sector detail — and needed a developer for every content update rather than a CMS the internal team could run itself.
Time on site doubled and bounce rate halved, alongside full internal CMS ownership and positive investor and partner feedback since launch.
Yes — we included CMS training and ongoing support so the handover actually stuck, not a one-off demo nobody remembered.
Site structure and user journeys were defined around how investors actually look for portfolio and ESG information, with four distinct design directions prototyped as clickable wireframes before committing to one.
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