Argus
Argus is an
award-winning data management and lead generation platform, capable of tracking and reporting campaign data in real time.
Situation/Task
The team behind Argus approached us with the challenge of taking their unique lead generation platform from concept to market.
Action
Argus required significant renovation as well as innovation before being ready to launch. Having been stuck in development since 2015, Argus was a patchwork of design elements and data types. We worked closely with their team, immersed ourselves in their business and stripped everything back to focus on their original goal.
Result
The Argus platform was launched to the market ahead of schedule, delivering immediate returns while picking up a few awards along the way. Our teams remain close, evolving the platform to maintain it’s unique edge in the martech space.